Author: admin

Benefits of Managing your Google My Business Account

Benefits of Managing your Google My Business Account

Whilst many digital marketing professionals only focus on mainstream platforms when devising an online marketing strategy for their clients; a smart digital marketing specialist takes advantage of different other platforms available to maximize the online exposure of their client’s business. One of the most effective ways to promote your business is by maintaining a Google […]

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Will My SEO Ranking Be Affected When Google Plus Shuts Down?

Will My SEO Ranking Be Affected When Google Plus Shuts Down?

Google+ may not be the first name that comes to the mind when you talk about social media networks and discuss SEO strategies, however, it has an impact on the web ranking of many websites. Users could share online content on their Google+ profile by clicking +1 (Google+ version of an upvote), which helps websites […]

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Preparing Your Year-End Marketing Goals

Preparing Your Year-End Marketing Goals

As 2018 is about to end, you should be focused on setting the stage for 2019 by preparing your year-end marketing goals. By doing so, it would not only serve as a keystone for the coming year but also help you in marketing your law firm during the holiday season. Discussed below are some points […]

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My Practice is Slow During the Holidays – Should I Amp Up My Marketing Efforts?

My Practice is Slow During the Holidays – Should I Amp Up My Marketing Efforts?

The period between Thanksgiving, Christmas, and New Years can be a slow time for law firms as most clients prefer to wait until end of their holidays before acquiring services of an attorney. However, this presents an excellent opportunity for law firms to market their services online in order to grow their business. Stats provided […]

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Case Study:  Small Law Firm Doubles New Client Retention with SEO & PPC

Case Study: Small Law Firm Doubles New Client Retention with SEO & PPC

A small law firm was able to double the number of new monthly retained clients through a strategic digital marketing strategy implemented by FORWARD marketing. The firm was skeptical about internet marketing, but decided to invest in our strategy after understanding our process and seeing the results we had generated for other law firms in all different areas of practice.  After […]

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How Did Google’s Medic Update Affect My Website?

How Did Google’s Medic Update Affect My Website?

Google released their 3rd update for their algorithm of this year on August 1st, 2018. Many tech heads are considering it one of the most comprehensive and biggest updates since 2012’s penguin. This update is being referred to as “The Medic Core Algorithm Update”. This update is particularly interesting to watch as the changed algorithm […]

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Why Hiring a Digital Marketing Specialist is the Best Choice for Your Law Firm

Why Hiring a Digital Marketing Specialist is the Best Choice for Your Law Firm

The highly competitive U.S. law market has made it extremely difficult for firms to acquire new clients and promote their services. Every legal entity has an online presence and they spare no expense in gaining highest ranking and maximum exposure on the internet. Therefore, it is extremely important to have an effective digital marketing strategy […]

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The Importance of Google My Business Listing for Your Law Firm

The Importance of Google My Business Listing for Your Law Firm

Are you doing everything you can to put your best foot forward online? Do you have a website, blog, and even a social media presence? You may also be using marketing vehicles such as PPC ads, SEO, Live chat and more. Did you know that there is an entirely free tool that can allow you […]

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Just How Important is Reputation Management to My Firm?

Just How Important is Reputation Management to My Firm?

Your law firm is just as good as its reputation within the existing and prospective clientele. Especially, for a law firm, the significance of a stellar reputation simply cannot be understated. You might win hundreds of cases but one major slip up could provide fodder to your competitors to tarnish your reputation. Not just that, […]

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What is Google Search Console and Why Should Your Law Firm Worry about It?

What is Google Search Console and Why Should Your Law Firm Worry about It?

If there is one thing that almost all modern businesses, including law firms, know is that they must pay close attention to their web presence. It matters very little if the products or services they offer can be supplied through their website, because it is typically via the internet that most of today’s businesses are […]

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